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Audience

Well, that didn’t work

So, yesterday was a treatise of sorts. I talked about writing and how it was important to write what you believed, not just what would sell. Then I asked some questions of my readership. I asked you what you’d like me to write about. I asked you what you’d like to hear from me should …

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Know Your Audience

I was in a meeting not long ago when the speaker was talking and sharing some personal stories. I’m not going to give all the details here, but it was clear that he assumed that everybody in the room shared his particular set of values. They didn’t.  I didn’t. Granted, I knew where he was …

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